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Frugalality – The New US Consumer Trend?

Frugalality – The New US Consumer Trend?

Is Frugality In?

brokemanThe recession may have bred a new brand of American consumer, or rather anti-consumer. Apparently consumption is out and anti-consumerism is in.  We did lose millions of jobs in the past several months, but many people who are adopting a frugal lifestyle still have a steady job which they do not fear losing. But they did lose wealth. Either investments dropped, housing values sank, savings rates plunged, or they certainly knew people who had that experience. Even if the value of assets are starting to climb back up, many Americans got the wake up call, and they are really working on spending less and saving more!

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May 3 2010 | Posted in Frugal Retail Shopping | Read More »

Consumerism: When Less Is More with Anti Consumerism

Consumerism: When Less Is More with Anti Consumerism

Why Anti-Consumerism? Isn’t that Anti-American?

I grew up in a very frugal home. My parents paid cash for used cars, and we lived in older homes with small mortgages that were well within their means. My folks always had money for important things like health insurance, glasses, or emergency travel. They had what we used to call a depression mentality, and as a young person, I struggled against it. Of course, I wanted a better bike, a fancier bedroom set, and more clothes that had not come from my older sister.

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June 14 2008 | Posted in Frugal Retail Shopping | Read More »